Universal Pictures has come up with a new service that enhances the possibilities of its customers of watching box-offices successes and favorite TV series on the go. The so-called downloads-to-own are available in three formats at the moment: they can be downloaded onto PC, portable media player and mobile phone.

Entertainment – take games and music – have been advancing towards digitizing versions. And the move of one of the central movie-making studios proves the fact. You do not have to go to the cinema – now cinema goes to you.

The services is expected to enter the U.K. market on April 10 with 3 movies “King Kong,” “Nanny McPhee” and “Pride and Prejudice” ready for public download. The price is not the strongest point here. For 19.99 pounds you can get a DVD, that will be posted to your place of residence, and two legitimate downloadable copies of a movie on the day of its release. One of the copies is for your portable media player, the other is for a mobile phone.

It should be noted that DVDs are not compatible with Apple iPODs and Macs, you can only view them on a PC with Windows applications installed.

http://tech.monstersandcritics.com that according to the recent poll conducted among 488 Starz Entertainment Group LLC subscribers, “70 percent of users admitted to no longer going to the video store and 72 percent said they rented fewer DVDs, while 60 percent bought fewer DVDs.”

Nevertheless, Universal Pictures are enthusiastic about the future and soon-growing popularity of the innovation. They believe that the step will promote legitimate content and will curb piracy. However, experts have voiced apprehensions that DVD-burners can conjure up some tricks that will break the safety barrier.

As you see, the movie-producing giant is now in competition with high-definition TVs and DVD players. Though the latter still enjoy greater credibility, the cinema bosses believe the future is in the download-to-own hands.

Universal Pictures, video downloading, video downloading industry, download-to-use, box-offices success, PC, portable media player, mobile phone, Apple iPOD, DVD, DVD player

Technorati Tags: Universal Pictures, video downloading, video downloading industry, download-to-use, box-offices success, PC, portable media player, mobile phone, Apple iPOD, DVD, DVD player

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This entry was posted on Tuesday, March 28th, 2006 at 2:14 pm and is filed under Uncategorized, Audio, Video and Web Conferencing. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.